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How to Design and Develop a Business Research Project
Bart CambréKaren ElliottJanick Fierens
其他書名
Demystifying Academic Research for Business Professionals
出版Edward Elgar Publishing, 2023-09-06
主題Business & Economics / EducationBusiness & Economics / Strategic PlanningReference / ResearchEducation / Teaching / General
ISBN10353078479781035307845
URLhttp://books.google.com.hk/books?id=NwXXEAAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Through a fascinating exploration of the advantages and pitfalls of business research methods, this essential book encourages the reader to make well-informed decisions in an often fast-paced environment. It sets out key rules and procedures to ultimately improve the accuracy and authenticity of research ventures.