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其他書名
The Tourism Destination Web Watch
出版World Tourism Organization, 2005
主題Computers / Internet / Web Design
ISBN92844091799789284409174
URLhttp://books.google.com.hk/books?id=Os9WbYHhqZoC&hl=&source=gbs_api
註釋Destination Web Watch is an evaluation and benchmarking scheme to improve the quality and effectiveness of tourism websites of destination management organisations (DMOs) based on global research and best practice criteria. This project is jointly organised by the International Federation for IT and Travel and Tourism (IFITT) and the World Tourism Organization (WTO). This publication outlines the scheme, examines methodologies for evaluating quality criteria for effective websites, and gives results of preliminary research through surveys and pilot studies.