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The Mirror Makers
Stephen R. Fox
其他書名
A History of American Advertising and Its Creators
出版
University of Illinois Press
, 1984
主題
Business & Economics / Advertising & Promotion
Business & Economics / Economic History
History / United States / General
Language Arts & Disciplines / General
Social Science / Media Studies
ISBN
0252066596
9780252066597
URL
http://books.google.com.hk/books?id=QlVB6ARdT7kC&hl=&source=gbs_api
EBook
SAMPLE
註釋
Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s.