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Business Ethics: Ethical Decision Making & Cases
O. C. FerrellJohn FraedrichFerrell
出版Cengage Learning, 2011
主題Business & Economics / Management
ISBN14390422339781439042236
URLhttp://books.google.com.hk/books?id=QqtWAAAAYAAJ&hl=&source=gbs_api
註釋Providing a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, delivers an accessible, applied text that thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, the authors address the overall concepts, processes, and best practices associated with successful business ethics programs--helping students see how ethics can be integrated into key strategic business decisions. Thoroughly revised, the exciting new eighth edition incorporates comprehensive and rigorous updates that reflect the recent economic crisis and the ever-increasing academic and governmental attention being given to this area. It also includes nine all-new case studies, while all other cases have been completely updated. Packed with real-world examples, cases, exercises, simulations, and practice tests, BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, gives students an abundance of opportunities to master text material through hands-on application.
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