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Internet Prophets
Mary Diffley
其他書名
Enlightened E-business Strategies for Every Budget
出版Information Today, Inc., 2002
主題Business & Economics / Industries / Computers & Information TechnologyBusiness & Economics / E-Commerce / GeneralBusiness & Economics / E-Commerce / Digital MarketingBusiness & Economics / E-Commerce / Internet MarketingBusiness & Economics / Personal SuccessComputers / Internet / GeneralComputers / Electronic CommerceComputers / Online Services
ISBN09109655529780910965552
URLhttp://books.google.com.hk/books?id=QqyDHxtwdDAC&hl=&source=gbs_api
EBookSAMPLE
註釋Meant as a guide for anyone interested in finding a place on the Internet frontier, this book covers every important facet of e-business and provides companies with specific actions to take based on actual dollar amounts they are prepared to invest. At the heart of this book are four guides created to showcase e-business strategies that work. Each speaks to a certain level of investment--throughout the book the prophets provide tailored e-business advice and effective strategies for every budget. Topics covered include online shopping, planning for web site development, web content, marketing and advertising, and defining success.