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Igniting Innovation and Sparking Controversy
出版SAGE Publications Limited, 2013
ISBN15264034399781526403438
URLhttp://books.google.com.hk/books?id=RmFhswEACAAJ&hl=&source=gbs_api
註釋Kickstarter, a brand leader in the crowdfunding market, is facing certain challenges as it negotiates the uncertain waters of competition. To date, Kickstarter has experienced stellar growth, despite offering no formal protection to its community of project backers. The key issue is whether this policy is sustainable going forward.