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The Power of the 2 x 2 Matrix
Alex LowyPhil Hood
其他書名
Using 2 x 2 Thinking to Solve Business Problems and Make Better Decisions
出版John Wiley & Sons, 2011-03-23
主題Business & Economics / ManagementBusiness & Economics / General
ISBN11180466339781118046630
URLhttp://books.google.com.hk/books?id=RvPNf89a7FYC&hl=&source=gbs_api
EBookSAMPLE
註釋By studying the work of hundreds of the most original and effective business minds, the authors present a common architecture that illuminates exceptional analysis and creative performance. 2 x 2 Thinking is characterized by a fundamental appreciation for the dynamic and complex nature of business. The best strategists go out of their way to tackle dilemmas rather than merely solve problems. They use opposition, creative tension, iteration and transcendence to get to the heart of issues and involve critical others in finding the best solutions. The authors demonstrate how to apply the 2 x 2 approach to a wide range of important business challenges.