| 其他書名 | A Straightforward Approach to Analyzing Marketing and Management Cases |
| 出版 | AuthorHouse, 2003-10 |
| 主題 | Business & Economics / Marketing / GeneralBusiness & Economics / Sales & Selling / GeneralFamily & Relationships / General |
| ISBN | 14140094459781414009445 |
| URL | http://books.google.com.hk/books?id=SjnAwAEACAAJ&hl=&source=gbs_api |