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Multinational Marketing Management
Robert Dow BuzzellJohn A. Quelch
其他書名
Cases and Readings
出版Addison-Wesley, 1988
主題Business & Economics / International / GeneralBusiness & Economics / Marketing / GeneralBusiness & Economics / International / MarketingBusiness & Economics / Sales & Selling / Management
ISBN02010799689780201079968
URLhttp://books.google.com.hk/books?id=Sni2AAAAIAAJ&hl=&source=gbs_api