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Microeconomics, Competition and Strategic Behaviour
Markus Thomas Münter
其他書名
Strategy and Decision-Making in Markets
出版UTB, 2022-09-05
主題Business & Economics / Economics / General
ISBN38252590809783825259082
URLhttp://books.google.com.hk/books?id=Sx6HEAAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Microeconomics is not applied math – frameworks in this book are regularly in use in daily managerial practice and strategic decision-making. Numerous case studies cover price discrimination, economies of scale, digital business models, game theory, dealing with uncertainty, entry barriers or sunk costs – all of which are crucial for understanding market dynamics and competitive behaviour.