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The Voter's Guide to Election Polls
Michael W. TraugottPaul J. Lavrakas
出版Rowman & Littlefield, 2004
主題Language Arts & Disciplines / JournalismPolitical Science / GeneralPolitical Science / Political Ideologies / DemocracyPolitical Science / Political Process / Campaigns & ElectionsPolitical Science / American Government / GeneralPolitical Science / Public Opinion PollingSocial Science / ResearchSocial Science / Sociology / General
ISBN07425361229780742536128
URLhttp://books.google.com.hk/books?id=T30UHBsUpoMC&hl=&source=gbs_api
EBookSAMPLE
註釋Right up to election day many polls showed Kerry leading Bush by a significant margin, and early exit polling confirmed this misapprehension. Why were the polls so wrong and what does it mean to be ahead in the polls? How ephemeral are these leads at different stages of the campaign? Who sponsors the polls? How are they conducted? What do they mean? For the third presidential election running, Michael W. Traugott and Paul J. Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just think what misreading the polls can do! Visit our website for sample chapters!