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Strategic Management

Lloyd L. ByarsLeslie W. RueShaker A. Zahra

出版	Irwin, 1996
主題	Business & Economics / Strategic Planning
ISBN	025613619X9780256136197
URL	http://books.google.com.hk/books?id=T8V5RAAACAAJ&hl=&source=gbs_api

註釋

This text features 36 cases illustrating the theoretical foundations of strategic management. These cases are global in scope, with both small and large businesses included. There are also three cases looking at the strategic management of not-for-profit organizations. The cases are organized according to the primary issues involved: forming strategy, high technology, global strategy, ethics, small businesses, not-for-profits and implementing strategy.