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Business Research
其他書名
A Practical Guide for Undergraduate and Postgraduate Students
出版Macmillan Business, 1997
ISBN03336070589780333607053
URLhttp://books.google.com.hk/books?id=UVu1QgAACAAJ&hl=&source=gbs_api
註釋Business Research is a practical guide for students at all levels who undertake a project in business, management or related areas. It explains and describes the different aspects and stages of conducting business research simply and clearly, and in a logical sequence. It can be used as a course text or for private study and will be relevant to a wide range of business research activity.