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Google圖書搜尋
International Marketing
Michael R. Czinkota
Ilkka A. Ronkainen
出版
Cengage Learning
, 2013-06-25
主題
Business & Economics / Marketing / General
ISBN
113362751X
9781133627517
URL
http://books.google.com.hk/books?id=UbAJzgEACAAJ&hl=&source=gbs_api
註釋
INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.