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Design for Communication
Elizabeth Resnick
其他書名
Conceptual Graphic Design Basics
出版
John Wiley & Sons
, 2003-06-10
主題
Design / Graphic Arts / General
Design / Graphic Arts / Commercial & Corporate
Architecture / Interior Design / General
ISBN
0471418293
9780471418290
URL
http://books.google.com.hk/books?id=V9UggL60zDMC&hl=&source=gbs_api
EBook
SAMPLE
註釋
Complete coverage of basic design principles illustrated by student examples
Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians.
This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution.
Assignments are organized from basic to advanced within six sections:
* The elements and principles of design
* Typography as image
* Creative word play
* Word and image
* Grid and visual hierarchy
* Visual advocacy
Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.