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Applying Sun Tzu's Art of War in Selling

Khoo Kheng-Hor

出版	Pelanduk Publications Malaysia Sdn Bhd, 2002
主題	Business & Economics / Sales & Selling / GeneralBusiness & Economics / Industrial Management
ISBN	96797880919789679788099
URL	http://books.google.com.hk/books?id=VGzBAAAACAAJ&hl=&source=gbs_api

註釋

Recognized as the oldest extant military treatise in the world, Sun Tzu's Art of War has been studied by political leaders, military strategists, and business executives of all nations. It is chock full of practical tips on how ancient generals would win battles, strategies applicable to today's political and business environment. Drawing inspiration from Sun Tzu's tested strategies and applying them to various aspects of business and management, Khoo Kheng Hor has managed to translate a complicated ancient treatise into vibrant prose. Surviving and thriving in the cut-and-thrust of today's competitive and often combative workplace will be made much easier with this useful series.