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The Complete Guide to Business Development
KARL STOLBERG
出版
KARL STOLBERG
, 2024-06-27
主題
Business & Economics / Entrepreneurship
Business & Economics / Small Business
URL
http://books.google.com.hk/books?id=VZcQEQAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
This book is a complete guide to starting, managing, and scaling a successful business. Beginning with the fundamentals of defining your business concept and conducting market research, it progresses through essential steps such as developing a unique value proposition, creating a business model canvas, and crafting a robust business plan. Readers will learn practical strategies for identifying target audiences, analyzing competition, and establishing legal foundations including business registration and insurance. The book covers funding options from bootstrapping to venture capital, and explores key aspects of team management, operational processes, technology implementation, financial management, marketing strategies, and customer relationship management. It also addresses crucial topics such as brand identity development, online presence, content marketing, sales strategies, and post-launch evaluation. With insights on scaling, innovation, risk management, resilience, and maintaining competitiveness, this guide offers actionable advice for aspiring entrepreneurs and business owners at every stage.