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Franchising
Iain Maitland
其他書名
A Practical Guide for Franchisors and Franchisees
出版Mercury, 1991
ISBN185251065X9781852510657
URLhttp://books.google.com.hk/books?id=WfkJAQAAMAAJ&hl=&source=gbs_api
註釋Designed as a comprehensive and practical guide for franchisors, franchisees and professional advisers, this book shows franchisors how to market a franchise and choose franchisees, and advises potential franchisees on how to select a suitable franchise.