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Discontinuous Innovation: Learning To Manage The Unexpected
Peter Augsdorfer
John Bessant
Kathrin Moslein
Bettina Von Stamm
Frank T Piller
出版
World Scientific Publishing Company
, 2013-08-28
主題
Business & Economics / Operations Research
Business & Economics / Strategic Planning
Business & Economics / Knowledge Capital
Science / Applied Sciences
ISBN
1783263881
9781783263882
URL
http://books.google.com.hk/books?id=X-M7DQAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
This book is based on the findings, issues and questions related to an ongoing decade-old research project named the Innovation Lab (www.innovation-lab.org). The research project focuses on discontinuous innovation in more than thirteen countries, most of which are European, and provides useful insights into its different challenges. It also raises several questions related to the subject, some of which are: how do firms pick up weak signals on emerging — and possibly radically different — innovation? What should firms do when these weak signals hit their “mainstream” process? What are the criteria for allocating resources to a strategic innovation project? What actions should firms take to avoid being left out by the “corporate immune system”? How should firms organize projects that often break existing rules and require new rules to be created?This book attempts to provide answers to the above mentioned questions by gathering information from the research project and also from firms that have tried exploring various ideas, models and insights to tackle discontinuous innovation. Written in a simple and accessible manner, this book will be of interest to both practitioners and academics alike.