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International Management
Helen Deresky
其他書名
Managing Across Borders and Cultures
出版
Prentice Hall
, 2000
主題
Business & Economics / Entrepreneurship
Business & Economics / Exports & Imports
Business & Economics / International / General
Business & Economics / Management
Business & Economics / Industrial Management
ISBN
0321028295
9780321028297
URL
http://books.google.com.hk/books?id=XbhaAAAAYAAJ&hl=&source=gbs_api
註釋
This globally oriented text covers the most current research and trends in International Management. Packed with 17 comprehensive and integrative cases that illustrate the actual behaviors and functions required for successful cross-cultural management at the strategic and interpersonal level. For courses in International Management, Multinational Management, Global Strategy, and Comparative Management. *A cultural, behavioral, and strategic emphasis. *Internet exercises - On the book's Website. *A new chapter on Cross-Border Alliances and Strategic Implementation. *New Technology Application boxes - In each chapter. *New experiential exercises - In the text and in the Instructor's Manual. Covers topics such as negotiations, Japanese decision making, partner selection in IJVs, and international expansion in the telecommunications industry.