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Google圖書搜尋
Food Marketing Research
John L Stanton
其他書名
: A Student Text
出版
Independently Published
, 2020-04-28
主題
Business & Economics / Marketing / Research
ISBN
9798640666380
URL
http://books.google.com.hk/books?id=YROKzQEACAAJ&hl=&source=gbs_api
註釋
this book is for the beginner in food marketing research. it discusses all the steps in a well developed research project. It describes all the players and common techniques.