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Salts and Suits
Phil Jarratt
出版Hardie Grant Publishing, 2010-04-01
主題Sports & Recreation / SurfingBusiness & Economics / Entrepreneurship
ISBN97817427344081742734405
URLhttp://books.google.com.hk/books?id=YY13b1eDrFAC&hl=&source=gbs_api
EBookSAMPLE
註釋Salts and Suits is the amazing true story of how a group of young beach bums turned their passion for riding big waves into the world's fastest growing leisure industry, surviving wipe-outs, drug busts, rip-offs, recessions and the constant pressure to act and dress like grown-ups. Still the darlings of Wall Street despite recent downturns, surfing's biggest brands have crossed the billion dollar threshold by thinking big and staying cool ... and that's a hell of a balancing act. Drawing on more than 200 interviews with industry figures and the idiosyncratic founders of the leading brands, Phil.