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Why Women Are the Market for Changing the World and How to Reach Them
出版ReadHowYouWant.com, 2009-03
主題Business & Economics / Marketing / GeneralBusiness & Economics / Sales & Selling / GeneralBusiness & Economics / Women in Business
ISBN14429662709781442966277
URLhttp://books.google.com.hk/books?id=YZ9QKlep11kC&hl=&source=gbs_api
EBookSAMPLE
註釋The really cool thing about this book is that Lisa and Lisa are showing us a way that we just might be able to save the planet. By marshalling the forces of loyalty, connectedness, empathy, and the desire to make our purchase dollars count for something good, we just might be able to persuade business to increase investments in cleaning up the m...