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Marketing Your Dreams
其他書名
Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius
出版Sports Publishing, Incorporated, 2000-01
主題Sports & Recreation / History
ISBN15826118239781582611822
URLhttp://books.google.com.hk/books?id=Y_ML5gRccpQC&hl=&source=gbs_api
註釋Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one of the most relentless and fascinating personalities in the history of organized sports. It's a book about extracting Veeck's traits and concentrating them into their purest form so that the reader can pull the same kind of inspiration from the master that Williams did.