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Customer Care
Sarah Cook
其他書名
How to Create an Effective Customer Focus
出版Kogan Page, 2000
主題Business & Economics / Advertising & PromotionBusiness & Economics / Customer RelationsBusiness & Economics / Total Quality Management
ISBN07494323659780749432362
URLhttp://books.google.com.hk/books?id=YyUPAQAAMAAJ&hl=&source=gbs_api
註釋A comprehensive action plan for developing a quality-driven customer care programme. Emphasis is placed on strategic aspects, while covering the basics such as customer service point-of-sale, speed of delivery, follow-up, and the ethos of total quality management and staff motivation.