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Doing Business on the Internet
Simon Collin
出版
Kogan Page
, 1999
主題
Business & Economics / General
Business & Economics / Management
Business & Economics / E-Commerce / General
Computers / Internet / General
Computers / Online Services
ISBN
0749431091
9780749431099
URL
http://books.google.com.hk/books?id=ZGyBxjkCMnoC&hl=&source=gbs_api
註釋
The Internet is now regarded as an essential business tool for keeping ahead of the competition. This is a guide on how to get connected and how to take advantage of new marketing and sales opportunities, including developing an interactive website and publicizing your company. This third edition has an additional chapter on e-commerce and shows how to assess and implement electronic cash and payment systems and minimize security risks.