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Manufacturing Operations Strategy
Alex Hill
其他書名
Texts and Cases
出版
Bloomsbury Publishing
, 2020-03-31
主題
Business & Economics / Production & Operations Management
Business & Economics / Management
ISBN
1137076909
9781137076908
URL
http://books.google.com.hk/books?id=ZiFHEAAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
In many industrial companies, strategic developments are predominantly based on corporate marketing decisions with manufacturing being forced to react to these at the back end of process. In
Manufacturing Operations Strategy
, Hill demonstrates how decisions over manufacturing should form part of the strategic direction of the company as a whole. Written by the leading international figure in the field of manufacturing strategy and thoroughly updated with new case studies and material on the latest thinking in the field, this text provides a wide-ranging, comprehensive study invaluable to students and practitioners alike.