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其他書名
The New Economy of Media
出版Springer, 2014-05-13
主題Performing Arts / GeneralSocial Science / Media StudiesSocial Science / GeneralHistory / Social HistorySocial Science / Sociology / GeneralPhilosophy / Ethics & Moral PhilosophyPhotography / Techniques / Cinematography & VideographySocial Science / Anthropology / Cultural & Social
ISBN11373442539781137344250
URLhttp://books.google.com.hk/books?id=_OCvAwAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world. It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.