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From Cold to Gold
註釋A must read for any business owner looking to master the sales game. A step by step guide on how to quickly increase your company's turnover in an effective and systematic manner. Michael covers the four key pillars of sales in depth and detail. Covering the topics on sales strategy, sales process, sales pitching and most importantly having the effective sales attitude. A must read read and highly effective manual to teaching you how to generate more sales.