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The Psychology of Pro-Environmental Communication
Christian A. Klöckner
其他書名
Beyond Standard Information Strategies
出版
Springer
, 2015-06-30
主題
Social Science / Media Studies
Psychology / Personality
Psychology / Cognitive Psychology & Cognition
Political Science / Public Policy / Environmental Policy
Psychology / Industrial & Organizational Psychology
Psychology / Social Psychology
Language Arts & Disciplines / Communication Studies
Political Science / Public Policy / General
ISBN
1137348321
9781137348326
URL
http://books.google.com.hk/books?id=aAhaCwAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis of the issues involved in encouraging pro-environmental behaviour.