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Ads that Put America on Wheels
Eric Dregni
Karl Hagstrom Miller
出版
Motorbooks International
, 1996
主題
Art / General
Business & Economics / Advertising & Promotion
Business & Economics / Industries / Automobile Industry
Business & Economics / Industries / Media & Communications
Transportation / Automotive / General
ISBN
0760301379
9780760301371
URL
http://books.google.com.hk/books?id=aHgpAQAAMAAJ&hl=&source=gbs_api
註釋
Ads That Put America On Wheels By Eric Dregni & Karl Hagstrom Miller. Discover the creative history of automotive advertising from the early 1900s through today. Fully illustrated with original period advertisements revealing some of the greatest American cars and advertising campaigns of all time. Discusses the history of print advertising in relation to the evolution of the automobile and the auto industry and changing customer expectations. Sftbd., 8 1/4"x 10 5/8", 128 pgs., 40 b&w ill., 80 color.