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Product Idea to Product Success
Matthew Yubas
其他書名
A Complete Step-by-step Guide to Making Money from Your Idea
出版Broadword Pub., 2004
主題Business & Economics / Marketing / GeneralDesign / ProductLaw / Intellectual Property / PatentTechnology & Engineering / Industrial Design / ProductTechnology & Engineering / Inventions
ISBN09725521039780972552103
URLhttp://books.google.com.hk/books?id=aOxUAAAAMAAJ&hl=&source=gbs_api
註釋Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, Product Idea to Product Success: A Complete Step-by-Step Guide to Making Money from Your Idea, author Matthew Yubas offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market. Anyone with a great idea for a new product or service can benefit from this book. In an engaging and conversational style, Product Idea to Product Success is filled with examples and real-world advice as Yubas takes readers through a step-by-step process to get from idea to finished product. Yubas even provides a method for determining whether a market exists before investing time and money on a product or service and then gives readers ways to brainstorm new ideas for future inventions. Product Idea to Product Success is an educational and thought-provoking mix of quizzes, surveys, marketing plans formats, and everything else readers will need to launch their ideas. Yubas fills Product Idea to Product Success with sound advice and cost-effective solutions which, if followed carefully, are almost guaranteed to produce success. This book will become a valued guide to new and experienced inventors and entrepreneurs alike.