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Riding the Roller Coaster
Charles K. Hyde
其他書名
A History of the Chrysler Corporation
出版Wayne State University Press, 2003
主題Business & Economics / GeneralBusiness & Economics / InfrastructureBusiness & Economics / Industries / Automobile IndustryHistory / GeneralHistory / United States / State & Local / Midwest (IA, IL, IN, KS, MI, MN, MO, ND, NE, OH, SD, WI)Transportation / Automotive / History
ISBN97808143309130814330916
URLhttp://books.google.com.hk/books?id=aQhTq18vi7AC&hl=&source=gbs_api
EBookSAMPLE
註釋Throughout, the colorful personalities of its leaders-including Chrysler himself and Lee Iacocca-emerge as strong forces in the company's development, imparting a risk-taking mentality that gave the company its verve.