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Strategic Healthcare Management
Stephen Lee Walston
其他書名
Planning and Execution
出版Health Administration Press, a division of the Foundation of the American College of Healthcare Executives, 2014
ISBN15679363349781567936339
URLhttp://books.google.com.hk/books?id=bDZirgEACAAJ&hl=&source=gbs_api
註釋This book explores the planning, management, and implementation of mission-driven healthcare strategy. The author presents practical concepts and their real-life applications, highlighting the importance of both competitive and collaborative strategies to an organization's success in the healthcare marketplace. Topics covered include: core concepts of strategies, including market structure, business models, generic, first-mover, growth and integration strategies, and alliances; the relationship between strategy and an organization's key stakeholders, values, mission, and vision; common tools and methods used to evaluate the external and internal environments; how strategic, marketing, and business plans should be developed and executed; strategic change management and leadership, and the impact of organizational structure on strategy; and follow-up methods and tools for monitoring and evaluating strategic results. --