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Visual Communication
Jonathan Baldwin
Lucienne Roberts
其他書名
From Theory to Practice
出版
Bloomsbury Publishing
, 2019-01-10
主題
Design / Graphic Arts / General
Language Arts & Disciplines / Communication Studies
Social Science / Media Studies
ISBN
1350035297
9781350035294
URL
http://books.google.com.hk/books?id=bq13DwAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
Visual Communication: From Theory to Practice
explores how cultural theory can be applied to the real-world practice of graphic design. Theories are presented and then discussed by designers such as Neville Brody, Michael Bierut, Erik Spiekermann and Joan Farrer.
Issues such as mass culture, political design and semiotics are all debated, making this a unique companion to theory and culture modules on any undergraduate degree course in graphic design.
Visual Communication
helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist.