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Scaling Emergency Medical Services Across India
出版William Davidson Institute At The University of Michigan, 2010-07-21
主題Medical / Health Care Delivery
ISBN16167454799781616745479
URLhttp://books.google.com.hk/books?id=cACucQAACAAJ&hl=&source=gbs_api
註釋This case is featured as part of the Next Billion/WDI 2010 Case Writing Competition. It centers around Ziqitza Healthcare Limited, a private ambulance company in India which just secured its first governmental contract with the state of Rajasthan to serve its 56 million inhabitants. The case opens with a detailed overview of company background and business model, then discusses the need for emergency medical services in India and how ZHL diversified its products to meet those needs. The case also explains the idea of public-private partnerships as means for scaling, and ends with questions about ZHL s future, particularly focusing on scaling and market expansion.