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Google圖書搜尋
Fundamentals of Advertising Research
Alan D. Fletcher
Thomas A. Bowers
出版
Wadsworth Publishing Company
, 1991
主題
Business & Economics / Advertising & Promotion
ISBN
053414778X
9780534147785
URL
http://books.google.com.hk/books?id=cC2KQgAACAAJ&hl=&source=gbs_api