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The Visual History of a Life in Graphic Design
出版Galisteo Press, 2011
主題Art / GeneralFamily & Relationships / General
ISBN09669679099780966967906
URLhttp://books.google.com.hk/books?id=d7BOGwAACAAJ&hl=&source=gbs_api
註釋Threads of Influence is the detailed excavation and mapping of one life, that of Tom Morin, graphic designer to corporate America for 40 years. This book assembles a revealing visual landscape, both personal and professional, and pieces together those family members, teachers and contemporaries who were most influential in his life as a designer. It all begins with relatives migrating from France, England, Ireland and Kansas to settle down in Fulton, NY where he was born in February of 1944. His extended family included business entrepreneurs, inventors, architects, artists, ranchers, musicians, teachers, and an antique collector. Tom's family settled in Rochester, New York in 1954. During his youth, school was difficult but his interest in art came easy. Classes at the Memorial Art Gallery and watching his father design and build large buildings proved to be the initial inspiration. It was while summering on his aunt's sheep ranch in St. Helena, California, at the age of 14, that he was introduced to "Uncle Rudolph", family friend, and founder of the esteemed Rudolph Schaeffer School of Design in San Francisco and was promptly offered a scholarship if and when he was ready to attend. By 1962 he barely graduated from high school, but was accepted at Syracuse University and studied advertising design with the Bauhaus trained M. Peter Piening. He was "By far the most influential thread on my tapestry" says Morin. Four years under Piening's expert and gracious eye, led to a semester at the Den Grafiske Hojskoles (Graphic College of Denmark) in Copenhagen, Denmark provided a pivotal shift away from advertising towards graphic design. Summer internship at the Xerox Corporate Design Center, managed by Jack Hough, led to being accepted into Yale University's graphic design program in the fall of 1966. Two years of studying under the influential eyes of Alvin Eisenman, Paul Rand, Herbert Matter, Bradbury Thompson, Norman Ives and Walker Evans cemented his future. In the fall of 1968 he moved back to his hometown of Rochester and set up his own design studio. He began doing a wide range of corporate communications for Xerox, Kodak, Bausch & Lomb, R.T. French and Corning Glass to mention a few clients. His Yale classmate and friend, Steve Chapman joined him in the early 1970's and the firm's name was changed to Morin/Chapman. In 1971, Grant Smith, manager of design for Westinghouse Electric Corporation in Pittsburgh hired them both to work at the corporate design center and re-team with consultant Paul Rand. Their domestic and international tenure lasted three years, long enough to design packaging, division identities, signage and annual reports. In 1974, Tom and Steve Chapman left Westinghouse to join Jack Hough who was leaving Xerox to form Jack Hough Associates in Stamford, Connecticut. Fairfield County, Connecticut was exploding as the second largest location of Fortune 500 corporate headquarters, after New York City, and JHA found itself with clients lined up at the door utilize their corporate annual report and identity expertise. For twenty years, Tom, Steve and Jack designed for corporations like Xerox, Champion, Procter & Gamble, Johnson & Johnson, United Technology, Kennecott Copper, Alcoa Aluminum, and General Electric. In 1994 Tom left JHA to form his own firm, Context Design Inc. in South Norwalk, Connecticut with the intention to add more museum and foundation work to the corporate work that followed him from JHA. What happened was United Technologies, Champion, Avon, GE, and AHP (Wyeth) were mixed with the Katonah Museum of Art, the Aldrich Museum of Contemporary Art, The Whitney Museum, Stepping Stones Museum or Children¿their goals were met until 2000, when Tom merged Context Design (east) into a new firm, Brand Logic Inc. of Wilton, Connecticut. In 2000, Tom Morin and Isabella Gonzales opened Context Design (west) in Santa Fe, New Mexico to further explore the field of museum, gallery and artist publishing and design. This book concludes with the exciting visual results of his work from the last 10 years of design and teaching in the southwest. This book includes the personal reflections on "what most influenced you to leading a life of creativity?" from 30 well known designers, photographers and writers who worked with Tom over 50 years.