"Strategic Management" is a comprehensive guidebook that explores the theory and practice of strategic management, an essential component of organizational success in today's complex and competitive business environment. This book is designed to provide students, managers, and professionals with the necessary tools and frameworks to formulate and execute effective strategies that enable organizations to achieve their goals and objectives. The book is divided into several sections that cover a range of topics, from the fundamentals of strategic management to the formulation of strategies, implementation, and evaluation. The authors have drawn from a wealth of real-world examples to illustrate key concepts, making the book highly relevant and practical for readers.
In addition, the book explores emerging trends in strategic management, such as digital transformation, sustainability, and corporate social responsibility. The authors provide insights and guidance on how organizations can adapt and thrive in the face of these challenges.
Whether you are a student, manager, or professional, "Strategic Management" is an essential resource that will help you develop the skills and knowledge necessary to create and implement effective strategies that drive organizational success.