| 其他書名 | The Effects of Sequential Exposure of a Virtual Experience Relative to Indirect and Direct Product Experience on Product Knowledge, Brand Attitude and Purchase Intention |
| 出版 | Michigan State University. College of Communication Arts & Sciences, Mass Media Ph. D. Program, 2001 |
| URL | http://books.google.com.hk/books?id=eMZyv67KbU8C&hl=&source=gbs_api |