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Marketing
William F. Schoell
Joseph P. Guiltinan
Betty McLemore Pritchett
其他書名
Contemporary Concepts and Practices
出版
Allyn and Bacon
, 1992
ISBN
0205131514
9780205131518
URL
http://books.google.com.hk/books?id=ePcJAQAAMAAJ&hl=&source=gbs_api
註釋
Includes glossary and name index