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其他書名
Principles, Practices, Philosophies
出版Wiley, 1986
主題Business & Economics / CommerceBusiness & Economics / Industries / Hospitality, Travel & Tourism
ISBN04718303809780471830382
URLhttp://books.google.com.hk/books?id=gVoXAQAAMAAJ&hl=&source=gbs_api
註釋This book explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. It is written in broad global terms, setting forth principles, practices and philosophies of tourism that have been found advantageous. Some of the topics included are introductory principles, study approaches, the importance of tourism, some tourism history and careers, the organization of tourism, travel motivations, elements of tourism demand and supply, economics, planning and development principles, marketing, research, deregulation, consumerism and some hypotheses for the future.