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Formulation, Implementation, and Control of Competitive Strategy

John A. PearceRichard Braden Robinson

出版	McGraw-Hill Irwin, 2009
主題	Business & Economics / ManagementBusiness & Economics / Strategic Planning
ISBN	00733681219780073368122
URL	http://books.google.com.hk/books?id=gewJAQAAMAAJ&hl=&source=gbs_api

註釋

This text looks at contemporary research in strategic management with an emphasis on conceptual tools and skills created by scholars and practitioners in the field.