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The Worst-Case Scenario Business Survival Guide
其他書名
How to Survive the Recession, Handle Layoffs,Raise Emergency Cash, Thwart an Employee Coup,and Avoid Other Potential Disasters
出版John Wiley & Sons, 2009-10-29
主題Business & Economics / Decision-Making & Problem SolvingBusiness & Economics / General
ISBN04705885009780470588505
URLhttp://books.google.com.hk/books?id=h11juvL9UlsC&hl=&source=gbs_api
EBookSAMPLE
註釋

This book could save your business!

Since 1999, the Worst-Case Scenario survival handbooks have provided readers with real answers for the most extreme situations. Now, in a time of economic crisis, the bestselling series returns with a new, real-world guide to avoiding the worst business cataclysms.

Here, you'll find solutions for the most dangerous, deadly situations your business will ever encounter-whether those crises relate to finance, human resources, strategy, sales and marketing, or the executive suite. This book is no joke-and you won't find any buzzwords or fables about fictitious CEOs in here-just expert advice and step-by-step info on what to do when you're facing a true business nightmare. You'll learn how to

  • Stay in business when you can't make payroll
  • Fend off an employee coup
  • Perform emergency surgery on your overhead
  • Deal with nightmare customers
  • And much, much more

Until now, there's never been a clear, step-by-step guide to dealing with the sudden turns for the worst that can doom your business. The Worst-Case Scenario Business Survival Guide provides you the answers you need when disaster strikes-and what you must know to avoid the next one.