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The Influence of Perceived Loyalty Program Value on Satisfaction, Switching Costs, and Attitudinal and Behavioral Loyalty
其他書名
An Empirical Investigation of a Casino Loyalty
出版Michigan State University. Community, Agriculture, Recreation, and Resource Studies, 2008
URLhttp://books.google.com.hk/books?id=hQVVo4ryGTYC&hl=&source=gbs_api