登入選單
返回Google圖書搜尋
Never Say "No Comment"
Ian TaylorGeorge Olds
其他書名
How Spin Doctors Answer Questions
出版Author's Choice Publishing, 2004-07
主題Business & Economics / Public RelationsTechnology & Engineering / Telecommunications
ISBN09697369329780969736936
URLhttp://books.google.com.hk/books?id=hW62Xt4BMmYC&hl=&source=gbs_api
EBookSAMPLE
註釋- Go behind the scenes of 'Spin College' a top-secret media training centre where the Reporter From Hell teaches an engineer, a customer service executive and a police chief to use the common sense language of professional spokespersons.
- Play the Spin Doctor's Game to avoid the traps of negative messages and negative people.
- Write a One-Minute Power Message about the most important issues in your life or career, using a simple template.