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The Business Plan Workbook
Colin Barrow
Paul Barrow
Robert Brown
出版
Kogan Page Publishers
, 2012-04-03
主題
Business & Economics / Development / Business Development
Business & Economics / Strategic Planning
Business & Economics / Entrepreneurship
Business & Economics / Small Business
ISBN
0749464623
9780749464622
URL
http://books.google.com.hk/books?id=hdv92-mnJBgC&hl=&source=gbs_api
EBook
SAMPLE
註釋
Without a business plan no bank, venture capital house, or corporate parent will consider finance for start up, expansion or venture funding. The Business Plan Workbook is the essential guide to all aspects of business planning for entrepreneurs, senior executives and students alike. Based on methodology developed at Cranfield School of Management and using successful real-life business plans, The Business Plan Workbook brings together the process and procedures required to produce that persuasive plan. The case examples have been fully updated and include a cross section of businesses at various stages in their development, making the book invaluable reading for anyone in business - whatever their background.