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Innovating in a Service-Driven Economy
Richard Cuthbertson
Peder Inge Furseth
Stephen J. Ezell
其他書名
Insights, Application, and Practice
出版
Springer
, 2015-09-29
主題
Business & Economics / Management
Business & Economics / International / General
Business & Economics / Production & Operations Management
Business & Economics / Marketing / General
Business & Economics / General
Business & Economics / Strategic Planning
Business & Economics / Research & Development
Business & Economics / Sales & Selling / General
Business & Economics / Economics / General
ISBN
1137409037
9781137409034
URL
http://books.google.com.hk/books?id=kXWkCgAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
The global digital revolution has changed consumer society, service expectations, and funding models forever. Value Driven Service Innovation explores these changes from the perspectives of leading thinkers and practitioners in the field of innovation today.