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NTC's Mass Media Dictionary

R. Terry Ellmore

出版	National Textbook Company, 1991
主題	Business & Economics / GeneralReference / DirectoriesSocial Science / Media Studies
ISBN	08442318519780844231853
URL	http://books.google.com.hk/books?id=k_cKAQAAMAAJ&hl=&source=gbs_api

註釋

Defines 20,000 terms commonly used in advertising, satellite communications, audience measurement, newspaper production, publishing, sound engineering and other areas of mass media.