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Vetrine
Silvio San Pietro
Paola Gallo
出版
L'Archivolto
, 2008
主題
Architecture / Buildings / Public, Commercial & Industrial
Business & Economics / Industries / Retailing
Business & Economics / Industries / Fashion & Textile Industry
Design / Graphic Arts / Commercial & Corporate
Travel / Europe / Italy
ISBN
8876851720
9788876851728
URL
http://books.google.com.hk/books?id=kcbTGAAACAAJ&hl=&source=gbs_api
註釋
Store window displays are a vital constituent of the daily scenery of today's cities, and offer an important outlet for disciplinary cross-pollination. Store-window design always involves defining a specific message that is conveyed using an array of means, including architecture and set-design, advertising and graphics, multimedia, and at times fine art, with the aim of firing the buyer's imagination while also transmitting a clear brand identity. The constant need for new strategies and visual devices typical of this type of installation entails an unflagging quest for novel and often experimental ideas.